Since 2014, Patrick and Carolina Molloy desired a new path, a career change – to use their talents in the entrepreneurial world and develop a unique business model. In April of 2017, they decided to take the leap, leaving behind their corporate jobs in New York City and move their family to Chattanooga, TN.
They had a vision to create something new, something the outdoor sporting world had not seen in the United States to date. Since the Scenic City has been dubbed “a Playground for Pioneers” by its Gig City group, and has twice been voted as “Best Town Ever”, by Outside magazine, the Molloy’s knew this was the place to launch their dreams.
Since arriving in Chattanooga in July 2017, the Molloys have been pounding the pavement documenting all the fun things to do in Chattanooga (having a lot of fun during this research project!). They noticed a lack of innovative sports and gear available locally, and Patrick was planning long distance trips to go try new activities like “zorbing” and “flyboarding”, and the initial concept for ASI started to materialize.
In November of 2017, the Molloys began researching various products and bought their first self-balancing boards, known commonly as “hoverboards”. (Patrick’s initial feedback: These are a blast to ride, and were pretty easy to learn – but how can we change this name? These boards all have 2 wheels, and they don’t hover at all!) December was a pivotal month for ASI as it was spent meeting local officials, industry experts and start-up business mentors, to validate their concept and build a solid business plan. They began meeting with Chattanooga SCORE and Tennessee Small Business Development Center mentors, presented to the Co.Lab team and registered for the Co.Starters program starting in January 2018. Also, they incorporated Adventure Sports Innovation, LLC. (ASI).
We’re so excited that our unique business model brings more outdoor activities and adventures to Chattanooga!
Adventure Sports Innovation (ASI) has been bringing new innovations for outdoor fun to Chattanooga since 2018, with unique products like the Swincar E-Spider off-road vehicle; a full set of Personal Transportation Devices such electric unicycles, mini-electric bikes and HoverShoes from InMotion, Enzo e-bikes, E-Scooters, mini-Segways, e-Skateboards and hoverboards for fun around town, and the Lift E-foil, Kymera e-jet bodyboard, Manta e-SUP and the Schiller waterbike for great times on the water! While you’re at ASI, experience the latest in Virtual Reality to bring the great outdoors inside, the FingerCoaster design-it-yourself rollercoaster, Flymax: Extreme Hang gliding simulator, and Vertigo: Walk The Plank! There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!
ASI also offers group events – BIG adventures for your small group (5-12):
– Celebrate special occasions (birthday, bachelor/bachelorette, etc.)
– Group adventures (church groups, scout trips)
– Have fun with your co-workers and learn to work better together in one of our Team Building sessions
– Learn in our STEM academic field trips for home-schooled groups, summer camps or middle and high schools.
There is nowhere else where you can experience (and buy!) all of these exciting products in one place, with new equipment being introduced all the time. ASI helps make Chattanooga one of the most unique and fun places to live and to visit!
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